This campaign for Chase has had us traveling from Athens, Georgia to New York City to Los Angeles and points in between. We’re still working on it, but here are some images from the series, art directed by Andrew Rodocker of Bradley & Montgomery.
Andrew’s idea was to shoot these medical professionals in their environment and add a bit of whimsy to the images by including some element from their office, or something that relates to their practice. (The frog’s head is part of a costume the practice uses in educational settings — hope that clears that up. The huge eyeball was just sitting around the office. We couldn’t resist). Chase is running these ads to promote more lending for medical procedures.